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why you should consider Chatbot for Business Growth

The common wisdom is that the explosion around chatbots and artificial intelligence is only for larger businesses due to perceived high costs. This might have been true a few years ago but due to greater interest in chatbots access to these tools has increased.


What are chatbots?

Chatbots are text-based services, typically powered by artificial intelligence, which people interact with on chat platforms. They complete tasks for users and companies build them for specific purposes. For instance, a retailer would likely make one to help customers purchase products but they could do many other things – from functional to fun.

Some of the benefits of using chatbots for business are mentioned here

You get a lot of queries from your customers

If your business receives a lot of inquiries, chatbots can take the load off your customer support team. By acting as the first point of contact, chatbots can screen calls from customers and redirect them to human agents only when required.

You are actively marketing content through online channels

The more you interact with your customers, the more business you get from them. If you are using online channels to communicate with your customers, then chatbots can be useful in simplifying certain tasks for you.

Schedule a Meeting

With so many schedules to juggle, setting up meetings can be a pain. Unless you let a chatbot do the work for you.

Meekan is one such example. Simply request a new meeting and this Slack chatbot will look at everyone’s calendars to find times when everyone is available.

Chatbots make financial transactions quicker and simpler:

Automation of financial transactions is made easier with the use of chatbots. Making payments, tracking the payments, filing taxes, paying the bills and several such activities that actually take a lot of time can all be hastened when there is a chatbot.

It can sit there as a virtual accountant and handle your finances like a pro while you can be assured that no payment deadlines are missed.

 Reduce Simple Calls and Emails to HR Staff

Chatbots give employees an outlet to ask simple questions, such as “How much PTO do I have?” without having to call or email an HR staff member to confirm.

If your company provides this information online, the chatbot can still redirect employees to the appropriate venue to find the information they are looking for, as well as guide them through any technical questions they may have. This frees up your HR staff to deal with bigger-picture problems and saves them time.

Gain Customer Insight

One of the most powerful abilities a chatbot has is its ability to gather insights on your customers. Depending on the particular program you use, you may be able to program your chatbot to track your customers’ purchasing patterns and analyze their habits.

 24/7 Worker

If you hire a person to handle your customer support, the person would be your worker for a maximum of 8 hours if not more. In those 8 hours, there would be idle time, negligence, carelessness and may often the inability to handle each type of customer.

A chatbot, however, is your round the clock worker. Once it has been set, a chatbot will perform the task it has been built to do, 24 hours a day, 7 days a week without any sort of failure.

 Time & Money Saving

The chatbots are a time and money effective option. They make your work easier and allow you to focus on other more important tasks. The chatbots help reduce the pain in sales and customer support departments by introducing support flows and automated response.

An year ago, chatbots existed only on websites, but now many platforms have opened up for chatbots including Facebook Messenger, Slack, Skype, Telegram, etc. And many businesses have started experimenting with this new and exciting channel.

For businesses wanting to expand its horizons and talk to its customers over new channels like messaging, chatbot platforms are the way to go forward.


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